Clinic of apparatus cosmetology FUTUR BEAUTE | Client “Line Estheticus”
Naming / Logo Design /
Developing a style guide
HOT IDEA has developed a branding, logo, and style elements of corporate identity for the FUTUR BEAUTE clinic of aesthetic cosmetology.
Today, the beauty industry market is overflowing with beauty clinics, so finding a unique name in this field is already quite difficult.
We based our name on the direction of our client’s clinic – innovative procedures in the field of hardware cosmetology.
FUTUR BEAUTE – derived from the phrase “beauté du futur” – is a direct translation from the French language “beauty of the future”. Innovations are always a step into the future!
The use of the French language in this name is justified and emphasizes its essence, as France has always been a leader in the beauty industry.
The image of a girl in the main image of the brand’s style is distinctive and unique.
It embodies all the key values of the brand: innovation, premium quality, and relevance.
Elements of corporate identity were also developed
